As retail media becomes advertising's fastest-growing channel, marketing mix models struggle to deliver insights fast enough ...

They drew with crayons, possibly fed on maggots and maybe even kissed us: Forty millenniums later, our ancient human cousins ...

This important study reports three experiments examining how the subjective experience of task regularities influences perceptual decision-making. Although the evidence linking subjective ratings to ...

Introduction After the WHO prequalified the first vaccine against mpox, we aimed to identify the influence of vaccine ...

When pitching the use of a model, data scientists rarely report on its potential value. They then experience an unnerving ...

Business leaders can’t outsource mathematical thinking to AI without sacrificing judgment, because real-world business ...

Neoantigens are unique markers that distinguish only cancer cells. By adding B cell reactivity, cancer vaccines can move ...

Researchers have proposed a unifying mathematical framework that helps explain why many successful multimodal AI systems work ...

A new computational model of the brain based closely on its biology and physiology not only learned a simple visual category learning task exactly as well as lab animals, but even enabled the ...

Scientific knowledge advances through the interplay of empiricism and theory. Empirical observations of environmental ...